Unlike the last George (Asda) lip products that I reviewed my thoughts on these are on the whole more positive. More consistent shade to shade, better packaging.. all round decent products.. my only qualm would be the price. £4.00 isn’t expensive but when you consider what else is out there for less (and from more reputable brands) I have to ask why they priced them as such. I think supermarket brands are all a little steep for what they are and I have a theory as to why.. they have you kind of over a barrel. Who shops for makeup at the supermarket rather than Boots/Superdrug? Either you’re running in for something last minute because a. it’s convenient or b. the high street is closed or more likely you’re a Mum who can’t face Boots with the kids and so buys her cosmetics along with her food shopping. If you had the choice you may purchase another brand but they give you limited choice and price themselves just lower than the major brands they carry alongside their own.. smart if not a little annoying. Like I say it’s still a good price but you know where I’m coming from.
Lets talk about the formula of these lipsticks first of all as that’s the most important thing, isn’t it? A little dry and tough to apply but they’re sturdy and you aren’t going to risk snapping them if you have to push a little harder. A mix of frosts and creams, all of which have decent pay off and can be built to an opaque finish.. I wouldn’t call them matte by traditional standards though, more satin but that doesn’t bother me massively.. just a note. I’m not sure I’ve ever seen a frosted matte lipstick come to think of it, have you?
The packaging is definitely the highlight of these lipsticks.. that may sounds like a negative but it’s not. So often a great budget line is let down by poor packaging, either the bullet falls out of the tubing, the lid wont stay on so it smushes all over your handbag.. etc etc etc. Annoying. These have very swish clicky bottoms so you push the base and it pops out so you can take off the lid. Very posh for a £4 lipstick and quite possibly what pushed the price to there. Little touches like that really do it for me and make a low cost product feel so much more expensive.
I’m impressed with the packaging, the product and much as I think a lipstick by Asda should be cheaper it’s still a good price. I have a few other bits and bobs from the brand to show you over the next couple of weeks, both good and bad but in the mean time I’d love to hear about what you’ve tried and whether you liked it.