How I Accidentally Became A Mummy Blogger


I would like to preface this by saying I don’t consider myself to be a ‘Mummy Blogger’ BUT somewhere along the lines I think I became one. I recently had an influx of emails about parenting and baby products with review opportunities and play date PR events.. I’m not sure if someone put me on a list somewhere or what but out of nowhere (literally since this blog has been a bit of a ghost town lately) I seem to have been labelled as a Mummy Blogger.

After a couple of responses telling people I didn’t think this was suitable content for my blog I realised I had a bit of a ‘thing’ about this label and I definitely wasn’t taking it as a compliment. It’s not something I’d thought much about previously but I guess I didn’t like the term because I thought it was somehow *whispers* derogatory.

Before you hang me from the rafters, I know how that sounds!! I was semi-shocked at the revelation myself but I think I understand why I felt that way. Bloggers struggle to be taken seriously at the best of times but the term ‘Mummy Blogger’ conjures images of perfect parents with perfect children writing about their perfect lives to fill time between yoga and baby massage. I know this isn’t true, the rise of honest parenting on social media means we ALL know it isn’t true and as a blogger I know first hand the hard work involved in making a blog a success but I also know there are still a lot of people who see female bloggers with children as people with too much time on their hands.

Beauty blogging isn’t exactly rocket science, it’s not like reviewing lipstick is more significant than raising a child but I definitely had a well hidden prejudice for the Mummy Blogger set, for which I apologise. I’m certain I follow more parenting blogs on instagram (of both the perfect and the honest variety) than beauty blogs and so enjoy seeing other people’s families online. I’ve also shared lots of my own both here and on YouTube and when I finally have enough hours in the day to get back to regular posting I’m hoping there will be more.

I do wonder whether this is another female vs male issue too.. I mean, I can’t imagine a man who blogs and happens to have kids worrying about people thinking he neglects his children to write a post or that he spends his days gossiping in coffee shops with other mums. Of course there’s the beauty blogger stigma too.. all air heads who only care about makeup and have nothing of consequence to share with the world.. we all have our (entirely ridiculous) battles, I guess I just didn’t want to add another string to my bow?

Are you a parenting blogger? Do you feel those stereotypes?



  1. 24 June, 2017 / 7:36 pm

    I see myself as a parent with a blog, if that makes sense. Being a parent is part of who I am, but not all of it. I’m a wife, worker, Dr Who fan, lipstick nerd … I write about all these things and pretend it’s a lifestyle. I think if those doors are opening, then I don’t see why not. We need more beauty bloggers with actual lives. Good luck!!!

  2. 24 June, 2017 / 10:35 pm

    Some really love valid points in this post! Thanks for being so so open and honest. I think knowing about the blogger (ie their lifestyle and their likes and dislikes) actually helps me decide if a product would suit me personally and I think it makes your beauty reviews and posts in general seem more relatable and down to earth =)

    Latest Post: Everything 5 Pound – £1.99 Summer Sale

  3. 25 June, 2017 / 12:56 am

    I blog but Im not sure which niche I fit other than the part timer (don’t post as regularly as I could) mine has family stuff weight loss journey and pictures I’ve taken but I mainly do it for me so don’t think it matters.
    I’m sure Milo would like you to be a mummy blogger if it meant he could test out new toys or fun places.

  4. 25 June, 2017 / 12:58 am

    Also who’s to say you can only be one thing. Maybe try it out and see what the response is like.

  5. 25 June, 2017 / 9:26 am

    I started blogging about makeup but soon realised I wanted to write more about life, including being a mum. I have always loved your honesty when it comes to life and I think that has influenced me in my adventure into blogging. I think we all need to be more honest as bloggers and accept that perfect does not exist.

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