The Ungrateful Blogger

Once upon a time there was a blogger. She sat home all day in a cashmere sweater and heels waiting for gifts to arrive, watched Netflix, did her nails and occasionally snapped a pic of her coffee for the ‘gram.

..and then she woke up

Today I had the most aggrevating conversation on twitter and a lot of it boiled down to the illusion that a blogger should be ‘grateful’ for the ‘gifts’ that they receive. Now I’ve seen this discussion a lot over the years and from a readers perspective I can totally understand that perception but this was not a reader, this was the opinion of a fellow blogger.

Hear Me Roar H&M Premier Inn Hub

As bloggers we are forever fighting the misconception that we’re all sell-outs who would tell you black were white for the right amount of cash and so to hear another blogger say it’s ungrateful to negatively review a PR sample is frustrating. What sets us apart from the (dying) print media if not our unbiased opinions? If we aren’t giving you the good the bad and the ugly then really, what’s the point? Now this particular blogger was ‘style’ focused which is (in fairness) a different kettle of fish. If I were to be sent a coat (let’s say) then the aim of the game is showing you that coat in action rather than talking you through the thread count and durability but much as it’s lovely to receive items from brands they aren’t sending me presents, there are strings attached!!

I’ve spoken a lot recently about the positivity trend and how detrimental it can be to our mental health. Obviously we want everyone to be happy but without balance your timeline can make you feel like you’re living under a cloud. We cannot possibly love everything all of the time, it’s just not realistic. We all have that friend we go to when we want to hear only the good, when we’re already at the bar and there’s not time to change but we need a little pick me up. ‘You look great!’ ..fantastic, job done but we also need the honest friend. The friend who will tell you (at a more opportune moment, preferably when you’re still in the store) ‘nah, that’s not for you.. try the other one’.

If every review on Look Fantastic was positive, every product would have 5 stars and nobody would be any the wiser. Although I understand the logic of ‘you’ve been sent this, you should be grateful’ I have been sent this because I have an audience and that audience wont be sent this. They will be parting with their own cold hard cash for this! Okay, I could not review it but where will that get us?? I have reviewed products and said they were awful and still received comments from people saying they’re going to go out and buy said items because they liked the look of them. Ultimately my review is just a guide and it’s still alerting my audience to a product.. which is why it was sent to me.

There are platforms (like instagram) that are made for the aspirational, there are platforms (like twitter) that are made for discussion, blogs (and YouTube) are made for people to share their experiences, opinions and lives. I did get a little burned out here on my blog pushing myself to talk about products that didn’t interest me, if I don’t love it or hate it I just can’t be bothered but those two extremes are what people want to hear about. As a reader I don’t want to see a press release, I want to know what you think.. about everything. I want to see real life! I want to know what makes you tick because if I can get to know you I will know whether you’re my guy when it comes to reviews of XYZ. If you only want to show me the shiny side of life then I’ll look at your pretty pictures, sure but I wont be back to hear anything you have to say.

Of course the blogosphere is infinite and because of this there’s room for us all. We all like what we like and it can’t be the same.. but a word of warning for those budding bloggers among you, much as it’s fabulous to receive an eleborately wrapped PR package (especially in the run up to Christmas) remember why you are receiving it. You built a following on integrity (hopefully) and there are people who trust you, don’t let all that tissue paper cloud your judgement when you come to recommend things to your readers. It’s natural to feel grateful if you’ve received something exciting but don’t let that be a factor in your review. If you had paid for that with your own money how would you feel?

No go forth and blog honestly 😉



  1. Rebecca
    7 October, 2017 / 7:02 pm

    Yes yes yes. I saw what you are on about and well i was shocked. To be fair mikhila thisis why i watch all your video and read your blogs like a fan girl. Your honest genuine and down to earth. You tell it as it is and thsts honourable.

    • missbudgetbeauty
      8 October, 2017 / 11:29 am

      I do think it’s perhaps the insta/blogging divide in this case.. or at least that’s what I hope. It’s kind of like throwing someone from facebook on to twitter and them having a meltdown the first time someone questions one of their self indulgent, passive agressive posts, lol. It’s a different forum and perhaps they just didn’t know how to communicate their point.. but it was really frustrating to hear them say they didn’t like anything but positive reviews and thought that it was awful for the brand/PR to send out a product for it to be ‘bashed’. That is what we are here for!! Honest reviews from Joe Bloggs, not an advertorial. Sponsored posts are different and they’re clearly paid promotions but even then, nobody could pay me to lie, I might be a little easier on them (haha) but no one off payment worth burning it all down and losing your credibility/audience!

  2. Leah
    7 October, 2017 / 8:05 pm

    Yes! Keep it coming! We can’t live in a world where having an opinion & expressing it in a thoughtful & considerate way is always equal to judgement or negativity. Appreciate your insight & strength!

    • missbudgetbeauty
      8 October, 2017 / 11:23 am

      The thing is, in 2017 negativity is a dirty word. I do like to err on the side of positive and am usually a glass half full person but if something is rubbish, it’s rubbish.. if I’ve bought it I will try and make it work but I’m not about to recommend it to anyone else.

  3. 7 October, 2017 / 9:17 pm

    Hear hear!

  4. 7 October, 2017 / 11:43 pm

    Such a well worded and needed post. I’d much rather trust a blogger who is honest and tells the truth than one that won’t rock the boat in fear of not getting ahead. It just feels like you’re essentially tricking your followers otherwise by not being honest about a product, clothing piece or restaurant. It applies to so much xx

    • missbudgetbeauty
      8 October, 2017 / 11:21 am

      Thank you, Alice. It’s disappointing when a blogger out and out tells you they aren’t interested in honest content, what hope is there for our credibility if that becomes the norm? I hope that there are enough still doing it for the right reasons that blogs don’t die out with the sponsored mag media

  5. 8 October, 2017 / 11:41 am

    The freebies thing has always grated on me because I don’t view my time as something I willingly giveaway, it is valuable, I get one shot at life and if I am featuring something on my blog, it has been worth my time.

    I saw the discussion yesterday and it irritated me. If I don’t like a product I don’t and won’t feature it for the reasons given above. I will however tell the PR/Brand/Company that sent it why it won’t feature x

  6. Gillian Pidler
    8 October, 2017 / 3:07 pm

    Hooray for this post! Your honesty is one of the main reasons that I watch your videos and read the blog. I have several long time You Tubers that I follow for their honest opinions because it’s very rare that I will go out and spend good money without first doing my research, I’m on a budget & I can’t afford to waste money on poor choices. In fact today as I stood in Boots in front of the Soap & Glory masks I saw your video in my head where you said you liked this moisture mask and thought it even better than the Garnier so I bought 2 of them and 2 of the eye masks for my very dehydrated skin, so thank you for that! Honesty is key and anyone I suspect is not being ‘truthful’ with their reviews will be deleted from my list of people I watch and or read.

  7. 9 October, 2017 / 8:26 pm

    Really enjoyed reading this, I’ve been a follower of yours for years now on youtube and your blog and I appreciate your honesty always, thanks for being real and sharing this post a brave one but saying points we’ve all thought even if we don’t always say it!

  8. 11 October, 2017 / 6:13 am

    I completely agree with what you say here, this is the exact reason I follow your blog (and youtube) you are not afraid to be honest. I really dislike some of the fakery that surrounds blogging and youtube. I hope that people trust my blog because I give my honest opinion and sometimes say exactly what is on my mind.

  9. Michelle
    3 November, 2017 / 5:34 pm

    This is so true there is a well known beauty blogger on YouTube and I must admit everything she reviews she always says how wonderful and how truly amazing it is and how if you buy this product it will instantly change your life and make all your dreams come true.. well maybe not the last part but you get the drift
    Some products work for some but not others but when you know there doing an ad you know that some are going to say it’s amazing so I must admit I love your honesty about a product I really enjoyed reading this blog post because you said what others won’t

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