Maybelline Dream Cover Urban - vs - It Cosmetics CC Cream
I've been a fan of the it Cosmetics CC cream fan for a while so when Maybelline launched their (seemingly) similar product, I had to compare them.it Cosmetics CC
Perfects but looks natural
Light on the skin
Doesn't cling to dryness
Doesn't last all day
Maybelline Dream Urban Cover
Perfects but looks natural
Looks a touch heavier
Doesn't cling but does settle
Doesn't last all day
Comparing the two - The maybelline is the tiniest bit drier in texture, the it Cosmetics last a tiny bit longer, neither is fantastic for oil control and the differences are negligible. They are very similar products and so for me it comes down to ingredient preference and whether you feel like splurging. If you want to save your pennies here, you definitely can!